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Advanced B2B Sales Management

 

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Advanced B2B Sales Management

Summary

This two-day training program equips B2B sales professionals with advanced selling skills, productivity enhancements and AI integration techniques to optimise efficiency, improve client relationships and drive sales success. 

At the end of the programme participants will have knowledge of:

  • Coaching Mastery: Acquire advanced coaching skills for enhancing individual and team performance. 
  • Time Management Training: Learn to instil effective time management practices within your sales team. 
  • Performance Management Strategies: Formulate methods for assessing and boosting team performance. 
  • Remote Team Leadership: Develop skills to efficiently lead remote or hybrid sales teams. 
  • CRM Excellence: Implement best practices in Customer Relationship Management to elevate client engagement and sales tracking. 
  • Pipeline Management: Master techniques for managing and maintaining a robust sales pipeline. 
  • Delegation Techniques: Explore delegation as a pivotal leadership tool for empowerment and development. 
  • Sales Forecasting Acumen: Develop forecasting abilities to anticipate sales trends and plan accordingly. 
  • Personal Energy Management: Learn strategies to conserve and optimise personal energy for sustained high performance. 
  • Effective Change Management: Lead sales teams through organisational changes with confidence and adaptability. 
  • Learning and Innovation Culture: Foster an environment that promotes continuous learning and innovation within your sales force. 
  • AI Essentials for Sales Leaders: Understand the key aspects of AI relevant to sales and marketing and how to leverage them. 
  • Meeting Efficiency: Conduct effective and productive sales meetings. 
  • Developing Sales Leadership: Cultivate the essential qualities and competencies required for exceptional sales leadership. 
  • AI Integration Plan: Draft a practical roadmap for embedding AI productivity & innovation into your sales processes. 
 

This programme is for:

Sales leaders and managers who aim to enhance their team's performance and efficiency. It's particularly suited for those looking to streamline sales processes with AI, and foster a culture of innovation and continuous improvement within their sales force.

 

Approach

Embark on a high-impact B2B sales management journey with Ronan, who blends advanced coaching, AI integration, and strategic innovation into a dynamic, practical training program. Designed for immediate workplace application, this course is tailored for sales leaders poised to transform their teams with efficiency, adaptability, and forward-thinking in an evolving digital marketplace. Ronan's energetic delivery ensures a deeply engaging learning experience, equipping participants with the skills to excel and lead in today's sales environment and beyond. 

Programme Schedule

Sales processes 

  • Remote team leadership tactics 
  • CRM excellence – What does it actually look like? 
  • Pipeline Management – Refresher with some golden rules 
  • Running better meetings  

Leading my sales team 

  • Coaching mastery tips 
  • How to instil good time management habits with your team 
  • Developing my sales leadership competencies 
  • Delegating for success 
  • Forecasting acumen 

Bracing for the future

  • AI productivity & innovation essentials for sales 
  • AI integration planning 
  • Personal energy management 
  • Effective change management 

Programme Facilitator

Ronan McNamara

Ronan excels in driving client success with over 25 years in sales, management and Learning & Development. His expertise spans financial services and IT.  A certified Master trainer with 2,500+ days of instruction, Ronan delivers transformative results. His published book,  "Proven Selling Skills for Winners," reflects his dedication to practical, impactful learning.

Ronan holds qualifications in Management, Accounting, Training and Development, Sports Psychology and an Honours Masters in Business Administration. He’s recently completed a Digital Marketing course and is actively researching AI productivity for sales productivity & innovation. 

 

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