Summary
This two-day training program equips B2B sales professionals with advanced selling skills, productivity enhancements and AI integration techniques to optimise efficiency, improve client relationships and drive sales success.
At the end of the programme participants will:
Enhance Professional Selling Skills:
- Develop expert call planning techniques to maximise engagement efficiency.
- Master qualifying strategies to save time, money and effort.
- Improve listening and questioning skills to better understand client needs.
- Learn effective objection handling and closing skills to increase conversion rates.
Boost Selling Productivity:
- Apply time management tips to prioritise tasks and optimise sales efforts.
- Utilise influencing strategies and trust-building to enhance client relationships.
- Manage personal energy levels to maintain high performance throughout the sales cycle.
- Learn and adopt best practices from top sales performers for superior results
Integrate AI into Sales Processes:
- Discover how to leverage AI tools for sales productivity & innovation.
- Develop strategies to build a robust marketing and sales pipeline.
- Create valuable marketing and selling assets with AI technology.
This programme is for:
B2B sales professionals, both novices and veterans, sales professionals seeking to stay ahead in the evolving business landscape. If they want to refine their sales skills, to become consistent top performers, and unlock new efficiencies through AI-driven sales productivity & innovation techniques, then this course is for them.
Approach
Join us for a dynamic training experience designed for B2B sales professionals eager to excel. This course combines Ronan's energetic and engaging delivery with advanced selling skills development, strategic habits, and AI productivity insights. You'll acquire effective selling tools and frameworks that can be immediately implemented for success in today's market. Ronan’s philosophy emphasises that learning transcends knowledge - it's about taking immediate, practical actions and forming effective selling habits daily. Leave equipped and ready to thrive in the evolving sales landscape.
Programme Schedule
Professional selling skills
- Call planning
- Qualifying for success
- Listening & Questioning
- Objection Handling & Closing
Selling productivity gains
- AI productivity & innovation tips
- Time management tips
- Influencing & building trust
- Minding my energy
Understanding and actioning
- Leveraging Artificial Intelligence in my sales role
- How to build robust marketing & sales pipeline
- Building marketing and selling assets using AI
- What the very best sales people actually do
Programme Facilitator
Ronan McNamara
Ronan excels in driving client success with over 25 years in sales, management and Learning & Development. His expertise spans financial services and IT. A certified Master trainer with 2,500+ days of instruction, Ronan delivers transformative results. His published book, "Proven Selling Skills for Winners," reflects his dedication to practical, impactful learning.
Ronan holds qualifications in Management, Accounting, Training and Development, Sports Psychology and an Honours Masters in Business Administration. He’s recently completed a Digital Marketing course and is actively researching AI productivity for sales productivity & innovation.
